While woodworking is not my daily grind, it is still a side business for me. I struggle pricing things out just like everyone else. For me, I think it’s because I’m always comparing what I’m making to what is commercially available. Most consumers can’t see the value in the better materials, or better construction methods. Consumers have been trained to see most things as disposable after so many years and replaceable. They see two similar products that functionally do the same thing. One costs less, and that’s about as far as the analysis goes. I’m trying to get my brain to quit focusing on it, and price my work according to what its actually worth, but it’s a hard hurdle for me to jump sometimes. If I ever want to do woodworking full time however, it’s one that will have to be jumped. Can’t make a living competing with big box retailers.